A business strategy is a way to generate successful business ideas and sustain growth.

A business strategy starts with gaining a sense of purpose. When we understand the WHY in business we can create a clearer vision or sense of direction, for self and the whole company. Everyone knows in business you can’t accurately predict the future, but you can visualise what your future growth looks like to you.

Success comes in all shapes and sizes – breaking into new markets, increasing revenue by x %, building a strong leadership team or designing an exit plan are just some examples. A business strategy helps you identify the steps you need to take towards your future success.

Increasing profit and maximising revenues can come from looking at new opportunities and identifying new threats. These new opportunities come from inspiring people, helping them be better prepared to evolve and grow.

The actions can be anything from on going training and development to KPIs and objectives. Having these actions in place facilitates effective decision making, helping the business pay close attention to what is going on around them.

Luis Gallardo, writer of Brands and Rousers: the Holistic System to Foster Businesses, Brands and Careers wrote, “To be precise there are six R’s that, when used together, help businesses achieve their objective of sustained, gainful growth: Reason, Revenues, Rouse, Reputation, Relationships and Resilience”

Progressive accounting works with the six R’s. Progressive accountants are masters of business strategy. Increasing revenue is driven by purpose, planning, inspiring and connecting. We’re on a mission to helping business and people grow and succeed.